Snippets about Lake Tahoe
• The North Lake Tahoe Resort Association is trying to lure Bay Area residents with a billboard in downtown San Francisco. Tahoe used to use billboards all the time – now it’s the exception, not the rule.
• On Nov. 11 at 11am the American Legion in South Lake Tahoe is honoring all living and passed veterans at the American Legion Post, 2748 Lake Tahoe Blvd. Refreshment to follow.
• The Sugar Pine Foundation is in the running to win a Pepsi Refresh Grant. Go to the website under “The Planet” Category at the $50,000 level you can vote for the Tahoe-based organization.
• Comment on the Upper Truckee River-Lake Tahoe Golf Course-Washoe Meadow State Park has been extended to Nov. 15.
• Saveur magazine has good things to say about El Dorado County’s Holly’s Hill 2009 Roussanne.
• From the Nov. 5, 2010, Denver Post: Vail Resorts chief marketing officer Heidi Kercher-Pratt described Northstar as “more Beaver Creek-esque, more of a family draw” than Heavenly, which attracts a livelier clientele. Kercher-Pratt said Vail Resorts might consider other acquisitions in the Tahoe area that would increase the synergies from Heavenly and Northstar. “We are always keenly focused on strategic growth, including acquisitions, but will maintain a disciplined approach on the right companies at the right price.”
• From the Nov. 5, 2010, Denver Post: Vail Resorts chief marketing officer Heidi Kercher-Pratt described Northstar as “more Beaver Creek-esque, more of a family draw” than Heavenly.
From the Horse mouth,huh,you’re taking more business away from starving South Shore.”have to admit Incline and Truckee have a little more class.”
Pay your dues take over the cities losing parking garage ,then with a little Charity you can plaster a huge Vail sign on the side facing highway 50 as long as Joeann(T.R.P.A.) gets a free ride.
I’ve been impressed by the Go Tahoe North campaign. It’s just glossy marketing, but it is better than anything promoting the South Shore.