El Dorado Winery Association receives grant to assist with marketing
El Dorado Winery Association is one of nine organizations to receive a marketing focused grant for agriculture education and outreach and one of three organizations focused on California wine.
The $179,000 grant is from the California Department of Food and Agriculture.
The money, which will be given out over three years, will help with the winery association’s marketing campaign Taste At A Higher Level.
“Receiving this grant is a vote of confidence for El Dorado Wine Country,” Beth Jones, EDWA president and co-owner of Lava Cap Winery, said in a statement. “We are excited to share our unique assets, which is part of our new marketing campaign targeting key markets important to our constituents.”
El Dorado County wines are great. I love them. But why can’t they do their OWN marketing?
Isn’t California BROKE?
Guess they think there’s an unlimited supply of willing taxpayers.
Obviously you did you homework about where the money came from.
I did. The money doesn’t come from California. It took me about 2 minutes and prevented me from coming across as ignorant.
“The $179,000 grant is from the California Department of Food and Agriculture.”
Just going by what the article said. And regardless, people who think that grants equal free money are not economically smart anyway. The money comes from SOMEBODY’S taxes. TANSTAAFL.
Dog…do you know how many groups and agencies are only here because of grants? Rather than the government just giving money to all without question, groups have to have a plan and apply for them.
Some grants are private monies, some come from earnings on selling surplus equipment, fines and confiscated money and belongings from crimes, etc.
I’d rather see people be awarded grants than being handed a check just for being.
Please. I didn’t say all grants are bad. I merely questioned the wisdom of paying for the wine industry’s advertising costs with government funds.
The ‘We live on grants’ generation. AKA the generation of doom.
Dog is right ‘not economically smart’
A good lesson on why you shouldn’t assume and how 2 minutes of homework can prevent embarrassment.